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How to write your Marketing Job Proposal Template

With a Proposal Pack, you can create variations of this document of any length to suit your specific needs. This template is built using the Proposal Pack Wizard software included with any Proposal Pack or the Proposal Kit Professional bundle.

We typically include more chapters in the templates than most people will need to give everyone more variety in the chapters they may need. You can trim down a long template by removing pages you do not need or combining multiple chapter topics into one page.

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Proposal Pack for Any Business

( Design themes, color schemes, fonts, and images are all customizable )

This set of chapters was selected for crafting a comprehensive marketing job business proposal tailored to outline the specific marketing roles, responsibilities, and the strategic value the candidate or agency can bring to the company. This document was created for a professional setting to effectively communicate the qualifications, experience, and unique marketing strategies proposed by the applicant or team to a prospective employer or client.

You can also create countless variations of this document to suit your needs using the included library of 2200+ chapters.
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More bells and whistles than I expected. Minimal time to learn to use the application. I loved the range of business documentation templates. Originally purchased ProposalSmartz, application never worked & company doesn’t want to refund payment. The product is user-friendly, It is scalable for any businesses proposal management activities and it is a great value for the price."

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Popular Proposal Pack Design Themes

The Proposal Pack for Any Business is a plain text design theme that does not include a visual design theme with logos or background photos. These design themes are commonly used to create this template. Any Proposal Pack can be used to create this template. Select a design theme based on your personal preferences for the visual look of the templates.

Use Cases

  • Applying for a marketing position within a corporation.
  • Proposing new marketing services to a potential client.
  • Bidding as a freelancer for a marketing project.
  • Submitting a marketing strategy proposal in a competitive job application.
  • Offering consultancy services in strategic marketing planning.
  • Outlining a marketing campaign proposal for a specific product or event.
  • Presenting a digital marketing solution to enhance online presence.
  • Proposing enhancements to existing marketing operations in a company.
  • Negotiating a contract renewal as a marketing agency.
  • Expanding the client base by showcasing past successes in marketing.

Chapters Suggested For This Template

Cover Letter, Title Page, Table of Contents, Executive Summary, Needs Assessment, Goals and Objectives, Marketing Strategy, Demographics, Services Provided, Cost Summary, Pricing, Company History, Team Resumes, Recommendations, Back Page

Copy and paste this chapter list into the Proposal Pack Wizard's 'Select by AI' screen to build this template. The Wizard is included with any Proposal Pack or the Proposal Kit Professional.

While the chapter list for this layout has been AI-generated, the Word template that the Proposal Kit software will create is 100% human-written content.

Components of the Marketing Job Proposal Template

Creating this template involves assembling several chapters and filling them in with your details. While there's no one-size-fits-all template for every situation, Proposal Kit offers layouts that can be customized using its extensive chapter template library. The Wizard software builds this template for you, customized to your needs. The Wizard software is included in every Proposal Pack and the Proposal Kit Professional. You can customize this list of chapters as needed in the Wizard software, such as adding additional chapters, removing chapters, and changing the order of chapters.

Cover Letter

The Cover Letter serves as a formal introduction to the proposal, where the candidate or agency briefly describes their interest in the position or project and outlines what they bring to the table. This personalized letter should capture the recipient's attention and motivate them to read further.

Title Page

The Title Page includes the name of the proposal, the name of the candidate or agency, and the date. This page acts as the proposal's front cover, offering a professional first impression while clearly indicating the document's purpose.

Table of Contents

The Table of Contents lists all the sections and their page numbers included in the proposal. This helps the reader easily navigate through the document, facilitating quick access to specific sections.

Executive Summary

The Executive Summary provides a concise overview of the entire proposal, including the main goals, proposed strategies, and expected outcomes. This summary is crucial as it helps the reader quickly understand the key points and benefits of the proposal.

Needs Assessment

The Needs Assessment section details the specific marketing needs or challenges faced by the prospective employer or client. It demonstrates the candidate's or agency's understanding of the situation and sets the stage for presenting tailored solutions.

Goals and Objectives

In the Goals and Objectives section, the proposer outlines what they aim to achieve through their marketing efforts. This part details measurable targets and the strategic importance of each goal in relation to the client's overall business objectives.

Marketing Strategy

The Marketing Strategy section describes the approach and methods the candidate or agency will use to meet the objectives. It includes tactics, channels, and tools intended to effectively reach the target audience and achieve desired outcomes.

Demographics

The Demographics section provides an analysis of the target market including age, gender, income levels, and other relevant characteristics. Understanding these factors is crucial for crafting targeted marketing messages.

Services Provided

In the Services Provided section, the proposer lists and explains all the marketing services they offer. This could include digital marketing, content creation, market research, and more, depending on what is necessary to meet the client's needs.

Cost Summary

The Cost Summary presents an itemized list of all costs associated with the proposed marketing services. Proposal Kit's software helps automate this with a line-item database, facilitating accurate and professional cost representation.

Pricing

The Pricing section outlines how the services are priced, whether as packages, hourly rates, or fixed costs. This clarity helps the prospective client understand the financial investment required for the marketing services.

Company History

The Company History section provides background information on the candidate or agency, including years of operation, past successes, and core values. This builds credibility and trust with the prospective client.

Team Resumes

Team Resumes showcase the qualifications and experiences of the individuals who will be involved in the project. Including detailed resumes helps to affirm the capability of the team in handling the proposed marketing tasks.

Recommendations

In the Recommendations section, the proposer might include suggestions for the client based on their needs assessment. This can help demonstrate the proposer's initiative and their commitment to adding value beyond the immediate project.

Back Page

The Back Page serves as the closing sheet of the proposal, usually containing a thank you note, additional contact information, and any legal disclaimers or confidentiality notes. It ensures the proposal ends on a professional note.

This template is also referred to as

  • Marketing position proposal
  • Marketing services proposal
  • Marketing consultant application
  • Freelance marketer bid
  • Marketing strategy plan
  • Digital marketing proposal
  • Product marketing proposal
  • Marketing campaign strategy
  • Marketing agency pitch
  • Marketing job application

How to create this template with Proposal Pack Wizard

You can create this document using any of the logo-designed Proposal Packs. Pick any Proposal Pack with a logo design theme you like best; they will all work equally well. The Proposal Pack for Any Business has no extra logos or colors added. It is designed to be used plainly or customized with your logos and graphics.

This is a recipe for a template you can build in the Proposal Pack Wizard software using any of the Proposal Pack design themes. This template uses a new feature in the Wizard software for creating templates based on lists of chapters selected by the Business Proposal Outline Creator for Proposal Kit OpenAI GPT. We've used the GPT to generate this template recipe that you can paste into the Wizard's 'Select by AI' screen when selecting the templates for your project document. This Wizard feature will auto-select all the chapters generated by the GPT and map any mismatches to Proposal Kit chapter templates as best possible. This is a new experimental feature of the Proposal Pack Wizard software.

See this article, How to Streamline Your Business with AI Proposal Writer Tools, for more details on using ChatGPT to create your proposal outlines that can then be made by the Proposal Kit software.

If you have a ChatGPT Plus subscription for custom GPTs, use the Business Proposal Outline Creator for Proposal Kit OpenAI GPT to generate custom proposal chapter lists.

The Proposal Pack design theme you purchase will determine the visual look of this template. The screenshot above only shows the plain generic design theme.

We include a library of chapters to be assembled based on your needs. All proposals are different and have different needs and goals. We designed the Proposal Packs so you can customize the documents to suit your needs.

You will best create this document using the Proposal Pack Wizard - Expert Edition software to select this template and build it in the Proposal Pack logo design theme of your choice along with any desired customizations (such as adding additional chapters, removing unneeded chapters, changing the order of chapters, and importing your company logo). This template outlines a proposal for the described situation. Each user is responsible for typing in the actual content of the provided pages with their information to complete the proposal.

You create this template using the Wizard software, which includes the entire Proposal Pack library and software. We include the Expert Edition of the software in the Proposal Kit Professional bundle. Microsoft Word for Windows is required to use the customizing software.

How to Build Proposal Template from an AI Outline

This video shows how to build a Word format proposal template using the Proposal Pack Wizard software from an AI-generated outline. This video is illustrated with pre-created AI outlines of chapters that are pasted into the Wizard software, which then generates a Word document from the outline.

Key Takeaways

  • The Marketing Job Proposal Template is built using a Proposal Pack or the Professional bundle using the included Wizard software.
  • You can create unlimited custom variations of this template.
  • The Wizard software automates quotes and other financial pages with a line-item database.
  • There are no ongoing subscription fees. You get lifetime unlimited use.
  • Proposal Kit is made for freelancers, small businesses, and non-profits.
  • Proposal Kit product content (templates, samples, software) is 100% written by humans.
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